Who is Pygmalion?

Pygmalion was a sculptor who fell in love with a sculpture he carved. The goddess of love was so moved by his passions that she gave life to the sculpture, and she was called Galatea. This inspired me to start viewing all my work through the lens of a foundational question.

"Am I in love with this?"

I bring together a decade of designing brands, apps and websites for e-commerce, fintech, education, healthcare and B2B enterprise products with fanatical attention to detail, taste and some hard-learned pragmatism into this single-person design studio.

I'll be your fractional Chief-Design-Officer, on-call digital designer and your go-to product strategy consultant. But above all, I'll make sure that you will answer this foundational question with one word.

"Yes."